Inspired by the subtleness of everyday life, Hiroyuki primarily works in opaque watercolour, combining the hand-drawn and digital techniques to create his distinctive images. Based in Tokyo, his career began 40 years ago in the advertising industry and most recently his work featured across Taylors of Harrogate tea and coffee brand in the UK and imagery for Wetransfer in the US. He is a member of the Illustrator's Society and a lecturer at Tokyo's prestigious illustrator's college, Aoyama-Juku.